The packaging of dog treats tells you more than you might think. Beyond marketing claims and cute photos, there are specific details that separate quality products from questionable ones.
The AAFCO Statement
The Association of American Feed Control Officials sets nutritional standards for pet food and treats. Look for language indicating the product meets AAFCO guidelines. While treats aren’t required to be “complete and balanced” like dog food, this statement indicates the manufacturer follows established standards.
Country of Origin
Federal regulations require pet treats to list where they’re manufactured. “Made in the USA” means the product was substantially transformed in the United States. Be cautious of treats that are “distributed by” a US company but don’t specify where they’re made — the actual manufacturing could be anywhere.
Lot Numbers and Best-By Dates
Reputable manufacturers include lot numbers on every package, enabling traceability in case of a recall. A clear best-by date tells you the manufacturer stands behind their product’s freshness. If a package has neither, that’s a red flag.
The Guaranteed Analysis
This section breaks down minimum protein, minimum fat, maximum fiber, and maximum moisture content. Higher protein and lower fillers generally indicate a better product. Compare these numbers across brands at similar price points — the differences can be striking.
Calorie Content
Since 2014, the FDA has required calorie information on pet treats. This is essential for managing your dog’s weight. A “low calorie” marketing claim means nothing without numbers to back it up. Check the calories per treat and factor them into your dog’s daily intake.
Resealable Packaging
Quality treats come in resealable bags or containers that protect against moisture and air exposure. Once opened, treats degrade quickly if not properly sealed. A zip-lock bag or jar closure isn’t just convenient — it’s a quality indicator that shows the manufacturer cares about their product maintaining freshness through the last treat.
At JT’s Dog Treats, we believe transparency isn’t optional. Every package includes complete ingredient lists, nutritional analysis, lot numbers, best-by dates, and calorie counts. We’re proud of what goes into our treats, and we want you to see it all.